Alex Cooper's Unwell Beverage: The True Cost of Influencer Brands
Even with a $500M media empire, Alex Cooper's Unwell beverage failed. Founders, learn the 'math problem' of influencer brands vs. ad revenue opportunity cost.
Tesla’s Roadster, Car Week Takes, Unwell Beverages Shuts Down | Diet TBPN
With John Coogan, Jordi Hays · Sunday, August 16, 2026
This episode covers controversial reports on Anthropic CEO Dario Amodei's wife and its implications for AI company scrutiny, leaked details about Tesla's "flying" Roadster unveiling with SpaceX thrusters, and the shocking comparison of Palo Alto real estate prices to private islands. The hosts also discuss the surprising global box office success of The Lion King musical and the failure of influencer Alex Cooper's beverage brand, Unwell, highlighting the challenges of self-promotion.
Llama AI's Horror Ad: Dramatizing Fear vs. Building Trust
TBPN dissects Llama AI's horror film ad parody for its agent monitoring tool. Did dramatizing AI gone rogue undermine the 'friend' metaphor?
AI Boom Fuels Palo Alto Homes: $16.5M for No Pool, Islands Cheaper
AI wealth pushes Palo Alto home prices past private islands. Founders, is a quarter-acre with no pool worth $16.5M when Fiji offers more? Rethink your HQ.
Tesla's 'Flying' Roadster: Viral Hype vs. Hard Engineering
Leaked plans for Tesla's Roadster reveal a 'flying' demo with magnetized ramps and thrusters. It's a viral spectacle, but what does it mean for real product?