Trust Over Transactions: The Heart of Private Equity (w/ Nori Welles-Gertz, ParkerGale)
ParkerGale Principal Nori Welles-Gertz sits down with Cass to discuss her transition from management consulting into lower middle market private equity. She shares insights on the progression from associate to principal, debunking the misconception that private equity is purely transactional, and how firms can prepare portfolio companies for exit from day one. Welles-Gertz also highlights her hands-on experimentation with artificial intelligence and reflections on teamwork from competitive rowing.