What the top podcasts are saying about Grok.
Grok came up in 12 of 157 episodes (8%) in the four weeks to Nov 8, about the same share as in the earlier weeks (10%).
Share of episodes, four weeks at a time
The 12 episodes behind the newest bar
- $AAPL + $PLTR, GDPx, Value of a Search, Grok Bot Breaks the BankTBPN · week ending Nov 8 · said it 13 times
- [One Million AI Engineer Special] How Stanford Teaches AI-Native Engineering — Mihail Eri…Latent Space · week ending Nov 8 · said it twice
- Google Loses $500B in 12 Hours | DoorDash Buys Instacart for $17B | Kalshi Raises $1B20VC with Harry Stebbings · week ending Nov 8 · said it 5 times
- Technology Is Back, Gavin Baker Live, Math Solved Again, Anduril Laptop, DoorDash + Insta…TBPN · week ending Nov 1 · said it 14 times
- Pro and Tell, The Gurmanator Joins, New Google Models, Open Weight Demand, Joe's MonkeysTBPN · week ending Nov 1 · said it 4 times
- I tested 4 AI agents on 9 real tasks. Here’s who won.How I AI · week ending Nov 1 · said it 51 times
- Moderna Drama, AI Drama, Housing Drama, Gold DramaTBPN · week ending Oct 25 · said it 5 times
- I tested Claude Duet. Is it worth switching from Grok Bot?How I AI · week ending Oct 25 · said it 3 times
- AI Cyber Panic, Ken Griffin’s Bubble Warning, The Fall of France?All-In Podcast · week ending Oct 25 · said it twice
- Muse Wonder, Anjney Sizes Up, Neal Stephenson Joins, Social Reckoning Review, Eli Manning…TBPN · week ending Oct 18 · said it 3 times
- SELL EVERYTHING (Including Your Dollars), PPI God Candle, Lee Jae Myung Says "We Must Liv…TBPN · week ending Oct 18 · said it twice
- High Taste Testers: The AI Tools We Keep Coming Back ToLatent Space · week ending Oct 18 · said it 21 times
What the shows said about Grok
Key takeaways from our write-ups that name it, newest first, no more than two from one show. Each links to the full write-up.
Imoh runs solo operations at Hackmamba through a Lord of the Rings-themed Grok Bot fellowship, while noting the existential dread of operational AI dependence.
William Imoh Built Mural Without Knowing Swift or Kotlin · How I AI · week ending Nov 15Grok Bot outperformed every competitor in Figma via Model Context Protocol, producing original YouTube-style headline ideas and layouts instead of cookie-cutter templates.
Grok Bot Dominates Figma While Muse Wins at Video Cuts · How I AI · week ending Nov 1Grok 4.7 advertises flat baseline pricing, but compounding multipliers double token costs above 200,000 tokens and double them again if you enable fast mode.
Opus 5.5 Writes 15,000 Lines of Tests While Grok Stumbles · Latent Space · week ending Oct 18Elon Musk made Grok headless, following Marc Benioff's move with Salesforce, turning applications into background routing engines rather than walled-garden destinations.
Why Headless Agents Are Wiping Out Software IP · All-In Podcast · week ending Oct 11Grok 4.7 launched with benchmark results targeted specifically at legal tasks evaluated by cost efficiency.
Grok 4.7 and Opus 5.5 Prove the Model Wars Are Now About Cost · TBPN · week ending Sep 27Roman Ugarte and a small SpaceXAI team built and launched Grok Bot in seven weeks, giving each bot its own cloud virtual machine and treating it like a human colleague.
Roman Ugarte: How to Onboard AI Agents Like Employees · Lenny's Podcast · week ending Sep 13The foundational voice API market contains only five major players: Speechify, ElevenLabs, Cartesia, Google Gemini, and xAI's Grok.
Sierra vs ElevenLabs: Why Tool Calling Beats Voice Models · 20VC with Harry Stebbings · week ending Sep 6Cost variations between models are extreme: Fable completed the full task for $550, GPT Sol and Grok cost roughly one-tenth of that amount, and DeepSeek delivered at one-twentieth of the price.
DHH on Benchmarking Frontier LLMs and Cross-Model Code Reviews · Lex Fridman Podcast · week ending Aug 30Despite this rapid expansion, some experts, like Gavin Baker, argue Anthropic is likely losing percentage market share to rivals such as OpenAI, open-source models, and Grok.
Anthropic's Trillion-Dollar Bet: AI Growth Meets Physical Limits · All-In Podcast · week ending Aug 16From Underperforming to Underwriting: Despite X (formerly Twitter) ad revenue being cut in half, Elon Musk rolled its data and the lagging Grok AI project into a deal that pleased investors by creating a massive, unexpected revenue stream.
Elon Musk's AI Strategy: Turn Failed Assets Into Billion-Dollar Revenue · My First Million · week ending Jun 14
Earliest mentions in our archive
The first episode from each show that said it, oldest first. The matched words are marked.
“There's been a whole bunch of these things. Actually, I went back to Grok and I just asked, "Hey, give me examples…”
Anthropic’s $30B Ramp, Mythos Doomsday, OpenClaw Ankled, Iran War Ceasefire, Israel's Inf…
“…notionally the largest customer for grock for coding. Okay, they have their market share has fallen and they've…”
Cursor Acquired for $60BN | Anthropic Hits $1TRN in Secondary Markets & Figma, Adobe, Can…
“…baked all that into Meme Lord using a mix of models, uh, Gemini, Grok, uh, and more. Um, I would say like out of…”
How a non-technical founder built a $100K ARR meme company | Jason Levin (Memelord CEO)
“…know if you noticed this. Uh Tyler, what was it? Grok launched voice cloning today or something which is Why is that…”
Mike Isaac (NYT) Joins, Earnings Review, Beautiful Data Centers, Coatue is Land Maxxing
“Like Look, if you cannot, using Claude or ChatGPT or Codex or Grok, write a SQL query, you should not be…”
"The OpEx Was Just Honestly Stupid" — Kaz Nejatian on What He Found Inside Opendoor
“…better. Like there was one point where where Grok 4 was doing really well and made like a huge jump but like it wasn't…”
When AI Agents Run Businesses — Lukas Petersson and Axel Backlund of Andon Labs
Most recent mentions
The newest episodes that count toward the chart, no more than two from one show.
“…don't think you're gonna What's going on with Grokbot?”
$AAPL + $PLTR, GDPx, Value of a Search, Grok Bot Breaks the Bank
“Everything is a coding. Yeah. Like Grokbot is one of those interesting things where like very very…”
[One Million AI Engineer Special] How Stanford Teaches AI-Native Engineering — Mihail Eri…
“…images, right? There are there are things that are so good. Grok is great for images, but I'm just I'm surprised…”
Google Loses $500B in 12 Hours | DoorDash Buys Instacart for $17B | Kalshi Raises $1B
“…first thing I did is I went into all my agents. I went into Dot, Grokbot, Muse, and Duet, Claude's Duet, and I said,…”
“…hybrid as well, freeird, which is your um your uh Muse agent, your Grokbot is running a virtual browser. it will pop…”
AI Cyber Panic, Ken Griffin’s Bubble Warning, The Fall of France?
Which shows say it
| Show | Last four weeks | All weeks counted |
|---|---|---|
| TBPN | 6 | 13 |
| How I AI | 2 | 10 |
| Latent Space | 2 | 5 |
| All-In Podcast | 1 | 16 |
| 20VC with Harry Stebbings | 1 | 4 |
| Lenny's Podcast | 0 | 3 |
| My First Million | 0 | 3 |
| Invest Like the Best | 0 | 1 |
| Lex Fridman Podcast | 0 | 1 |
| Odd Lots | 0 | 1 |
| The Tim Ferriss Show | 0 | 1 |
More trends
Episodes in the newest four weeks:
How we count. An episode counts when its transcript says “Grok” or “Grokbot” at least twice; plurals count too. We count a shortened re-upload of an episode we already have only once, and we skip the sponsor reads and show promos we can spot. A model marks them in every transcript and our code checks each mark against the words; we also skip the lines around phrases like “brought to you by” and any passage a show reads word for word in three or more episodes. The share is the counted episodes divided by all episodes from the tech, business and science shows we cover in the same four weeks, so a busy month of releases does not raise it by itself. The mix of shows does change from month to month, and one daily show can move a number. Weeks run Monday to Sunday, and the week in progress is left out until it ends. The chart starts with the week of March 30, 2026, when our archive became steady. A few older episodes can still appear under the earliest mentions, and some weeks have gaps. Transcripts are automatic captions, so we also match the spellings they use. Counts Grok, the xAI model, including the caption spellings Grock and Grockbot. Captions also write Groq, the chip company, as Grock, so we skip a mention when chip words such as Nvidia, LPU, inference or Cerebras are in the same passage. The counts cover only the shows we summarize. Download the counts (JSON) or CSV.